“It ain’t what you don’t know that gets you into trouble. It’s what you know for sure that just ain’t so.”guest letter
My work focuses on empathic research, choice architecture, and the future of membership. When I'm not researching, writing, or museum hopping, I enjoy Scotch-tasting and watching sci-fi movies.
How museums can monetize new virtual offerings and grow membership.Paid-members
Processing your application
There was an error sending the email, please try again